Universal Orlando Resort™ is an American theme park and entertainment resort complex based in Orlando, Florida. The resort is operated by Universal Parks & Resorts.
Focused on their biggest selling point which was more "bang for your buck" during this event.
Ran incentive both online with Travel Weekly and offline via print advertisement.
Interative and static web banners were produced.
Incentive period saw not only an increase of bookings but also a much higher agent engagement than the previous 3 years' campaigns, with over 150% more agent entries.
*Case study taken from previous campaigns our designer has worked on, not associated with Leggy Design House Ltd.